Introduction: The Power of Consistency in Podcasting
As a podcaster, you may have heard the myth that in order to make it in the industry, you have to begin with a bang. This is not the case, as many people believe they require professional skills, top-tier resources, and even an established reputation in order to have an impact. The truth is that consistency is what matters.
I have personally experienced the journey of a podcaster and discovered that fully committing yourself to enhance over time offers greater success than seeking out perfection. This blog will focus on how underscore failure is lucrative and not perfection when it comes to the success of a podcast and your journey.
The Harsh Reality: Why Many Podcasters Quit Early
Surprisingly, 1.8 million podcasters quit after 3 episodes, which breaks down to over 600,000 dropped episodes in raw time. As staggering as this might sound, a great deal of prospects who start their journey on podcasting focus on expectation instead of opportunity. What happens is they reach their assumptions far faster than they expect. In simpler words, endless resources paired with elaborate means are not the answer to success.
The reality is that, as with any form of creativity, podcasting is hard work. It requires an immense amount of time, effort, and especially consistent follow-through. In the beginning stages, the sound quality can be subpar, editing can feel disjointed, and viewership may be at an all time low. However, if you maintain the course, you can expect positive outcomes.
The Real Game-Changer: Make It to Episode 21, and You’re in the Top 1%
Here is the shocking part: Upon reaching episode 21, Congratulations! You’ve entered the 1% club of podcasters. 🔥 That is an astonishing number, yet fully highlights the need for determination. Just like other content creations, podcasting is a long term commitment. It requires months of effort—day in, day out—regardless of circumstances, to truly show up for yourself.
The major point to extract from this is: Achieving more success is made possible through straightforward repetition. Problem-free beginnings won’t hold you back. It’s the determination to make each step forward that counts. The more recordings you publish, the more skilled you become at capturing listener interest. Furthermore, the more episodes you release, the deeper your bond with the audience.
Why Perfection Isn’t the Goal: Embrace the Journey
One of the most critical errors made by new podcasters is wanting it all to be perfect. There’s too much focus on achieving every single aspect of podcasting perfectly. Sound needs to be perfect, editing should be flawless, and delivery has to be smooth. In this pursuit, they forget to actually have fun along the way.
Let’s face it: Nobody starts off with everything figured out, and that is completely fine! It is important to remember that progress is what leads to success in podcasting, not perfection. With each episode that you record, edit, and share, you will improve over time. Your voice will be clearer, the content will engage the audience more, and your skills will be more technical.
Instead of stressing yourself to get every single detail right, worry about the little changes that can be made towards improvement. You become more relaxed with your style and the information you present as you record more episodes. Consistency is what helps you achieve perfection which is ultimately resulted from practice.
Skill can boast about achievement but the real secret lies within “strength through consistency”: The Power of Showing Up.
Consistency > Skill: The True Power of Showing Up
Instead of asking, “how do I grow my audience?” the question should be, “what drives me to create meaningful content?”
Perfection aligns with claiming that we already know how we intend to captivate and engage the audience—But that’s just plain incorrect.
Many seasoned podcasters or content creators did not start off with the best skills. What helped them a great deal is being hard working and dedicated to creating and improving their content each time. Commitment is key, put in great effort and be ready to continue moving forward, even during times when you wish to give up.
Skill comes from demonstrating commitment. With practice comes learning, and with learning comes improvement. Eventually, things that were simply difficult will feel easy to do. The important thing is to persist, no matter how challenging the circumstances may be.
Take me for example. I didn’t start my podcasting journey knowing the intricate details of audio editing or how to curate a compelling story. I learned and improved my craft with each episode, and gradually the results started to show.
The Truth About Podcasting: It’s About Showing Up, Not Perfection
When I ventured into the world of podcasting, creating an impeccable show was not my intention. What I wanted to do was capture my thoughts and share them with my audience, and for that, I needed to put out something of value. So the goal in the beginning was to actually record episodes, rather than put them out for the public to hear. And along the way, the show started to develop into what it is today.
The lesson, simply said, is don’t optimize for being perfect. Optimize for duration. In other words, webinar podcasts are structured in such a way that one can keep on building on value and the only way to achieve that is with perseverance, consistency and improvement.
The burgeoning world of podcasts showcases many incoming creators who tend to get demotivated after a couple of tries due to not leveling their expected success. However, when looking the deeper truth, real success is not reaching for the fences on the first attempt; it is about the journey. Sustained effort and consistency will enable you stay engaged long enough to reap the benefits of all your hard work.
How Consistency Leads to Success: Your Journey to Top 1%
When you commit yourself to being consistent, remarkable outcomes come your way. Here’s How Consistency Works:
- Establishing Trust: Following a timetable gives your audience an insight on when to expect fresh content, which builds trust and keeps them yearning for more.
- Incremental Progress: Every episode gives you a chance to become a better storyteller, interviewer and editor. With each new episode, you build upon the last and progress steadily.
- Growing Your Following: With every episode you produce, your audience will gradually begin to grow. While it may take time, your listeners will recognize the value you deliver and eventually spread the word to many.
- Gaining Confidence: The more you podcast, the more confident you will be regarding your content and delivery. This confidence will make it easier for you to create shows that are more engaging and impactful.
To sum it up, consistency assists you to become a better podcaster and grow your audience, build your brand and achieve success.
Stop Aiming for Perfection—Start Aiming for Consistency
It’s effortless to become immersed in the thought that every episode has to be perfect, but the truth is that perfection is not the target. You dont need to set your target towards every step being exceedignly flawless. What you need is effort. Failure can be avoided by setting the right goals and understanding that the journey is filled with lessons.
Success lies with those who can consistently striving to improve from yesterday. So, change perspectives to not worrying about shortcomings, and everything will follow you.
